The Andersen Switch

Chris Andersen, who is the current editor of Wired Magazine and author of The Long Tail is proposing a new law he calls The Andersen Switch:

In the analog-to-digital conversion things that are paid will become free and vice versa.

This is a modern twist on the Negroponte switch

I have to say, this makes sense to me as I sit here and read the Sunday papers online for free and watch cricket on pay-TV.

1 Response to “The Andersen Switch”


  1. 1 MikeE February 11, 2007 at 6:44 pm

    While I agree – it sounds strangely like a line out of George orwells 1984 Newspeak.

    War is peace
    Freedom is slavery

    etc

    Maybe its the way anderson worded it..


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