Do you remember what MP3 players were like before the iPod was invented?
I wonder if the same will be true of the smart phone:
“The iPhone won’t do anything that can’t be done with devices that are currently on the market. For that reason it won’t appeal to gadget freaks, but the Apple’s innovations on the user interface will ensure that the iPhone appeals to those who would otherwise not have considered buying a smart device.
Remember that digital music players already existed long before the iPod, but the iPod has been hugely successful because everything before it was perceived as being awkward to use and best left to those with a good understanding of the underlying technology.”
As it happens, design matters.
If people don’t think it’s easy to use it’s unlikely to be used.