People are to startups what location is to real estate.

By Paul Graham

Cofounders are for a startup what location is for real estate. You can change anything about a house except where it is. In a startup you can change your idea easily, but changing your cofounders is hard.

— Paul Graham


Source

Startups in 13 Sentences, Paul Graham, February 2009.

This appears under his first principle: “Pick good cofounders.”


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