By Steve Blank
While you are still searching for your business model, your company is worthless.
— Steve Blank
Steve Blank is the creator of the Lean Startup methodology. His key insight is that “a startup is a temporary organization designed to search for a repeatable and scalable business model” - distinct from a company, which executes a known business model.
This quote captures the implication: until you’ve found that repeatable model, the business has no proven value.